General

Fragrance has always been about beauty, self-expression, and leaving a memorable trail behind. But in recent years, a new category has been taking the spotlight – functional fragrance.

In a world drowning in single-use plastic, the fragrance industry is embracing a refreshing shift toward sustainability. Premium consumers are no longer satisfied with just a beautiful scent.

When a perfume profile feels timeless yet intoxicatingly modern, there’s a good chance Ambroxan is involved. This synthetic molecule, born from the elusive ambergris…